Web Developer
Web Developer @99porkypig posted 3 weeks ago in DesignJob Description
Role Overview:
We’re seeking a skilled and versatile WordPress Developer & Digital Marketing Analyst to join our growing team. You’ll be responsible for building and optimizing high-performance WordPress websites, leveraging your technical expertise and digital marketing knowledge to drive results for our clients.
Responsibilities:
- WordPress Development & Optimization:
- Develop and maintain optimized WordPress websites, ensuring performance, security, and scalability.
- Customize WordPress functionality using plugins and PHP code, tailoring solutions to meet specific client needs.
- Build and manage e-commerce websites using WooCommerce.
- Utilize page builders such as Elementor and WP Bakery to create visually appealing and user-friendly websites.
- Modify and adapt ready-made WordPress templates to achieve desired designs and functionalities.
- Digital Marketing & SEO:
- Implement on-page SEO strategies to improve website visibility and organic search rankings.
- Integrate and manage digital marketing tools, including Google Tag Manager, Search Console, and Analytics.
- Utilize SEO and keyword research tools such as SEMrush, Google Keyword Planner, Google Trends, Keyword Tool, and Ahrefs to inform website development and marketing strategies.
- Analyze website performance and digital marketing campaign data to identify areas for improvement.
- Provide detailed reports and insights on website traffic, user behavior, and campaign effectiveness.
- Strong understanding of digital marketing channels, tactics, analytics, and reporting.
Required Skills & Qualifications:
- Technical Expertise:
- Expertise in WordPress development and customization (themes and plugins).
- Proficiency in PHP, HTML, CSS, and JavaScript.
- Experience with WooCommerce development and management.
- Strong understanding of page builders (Elementor, WP Bakery).
- Experience with website hosting and domain management.
- Digital Marketing & SEO Skills:
- Strong knowledge of on-page SEO best practices.
- Experience with Google Tag Manager, Search Console, and Analytics.
- Proficiency in using SEO and keyword research tools (SEMrush, Google Keyword Planner, etc.).
- Understanding of various digital marketing channels and tactics.
- Ability to analyze data and generate reports.
- Strong analytical and problem-solving skills.
- Excellent communication and collaboration skills.
- A portfolio showcasing relevant WordPress development and digital marketing projects.
Education:
- Bachelor’s degree in Computer Science, Web Development, Marketing, or a related field (preferred).
Employment Type: Full-Time, Permanent
Industry: Advertising & Marketing
Department: Engineering – Software & QA / Digital Marketing
