Digital Marketing Executive
Digital Marketing @82hardzippy posted 3 weeks ago in IT SectorsJob Description
Job Description
Responsibilities:
- Strategic Collaboration: Partner with cross-functional teams (e.g., content, design, sales) to develop and execute integrated digital marketing campaigns and projects.
- Performance Analysis & Optimization: Utilize analytics tools to monitor and analyze campaign performance metrics (e.g., website traffic, engagement rates, conversion rates). Implement data-driven strategies to optimize campaigns and improve ROI.
- Social Media Management & Content Creation: Develop and manage a robust social media presence across various platforms. Create engaging and relevant content (text, images, video) to build brand awareness and drive audience interaction.
- Search Engine Optimization (SEO): Implement SEO best practices to improve organic search rankings and drive targeted traffic to digital assets.
- Stay Updated: Continuously monitor industry trends and emerging technologies in digital marketing to ensure strategies remain cutting-edge.
Role: Digital Marketing Specialist
Industry Type: Education / Training
Department: Marketing & Communication
Employment Type: Full Time, Permanent
Role Category: Digital Marketing
Education:
- Bachelor’s degree in Marketing, Communications, or a related field (preferred).
- Any Graduate.
Key Skills:
- Digital Marketing: Comprehensive understanding of digital marketing principles and practices.
- Search Engine Optimization (SEO): Proven ability to improve organic search rankings.
- Social Media Marketing (SMM): Expertise in managing and growing social media presence.
- Analytics and Reporting: Proficiency in using analytics tools (e.g., Google Analytics) to track and report on campaign performance.
- Content Creation: Strong writing and visual communication skills.
- Communication and Collaboration: Excellent interpersonal and teamwork abilities.
- Project Management: Ability to manage multiple projects simultaneously and meet deadlines.